60-day exchange period

Everyday Merino Wool

The Merino T-Shirt Classic – Navy Blue

Our men's T-shirt made of 100% superfine merino wool (17.2 micron fiber thickness) accompanies you in every situation. Whether you are looking for a casual shirt for sports or a smart business shirt for everyday meetings - our wool T-shirt always cuts a good figure. Its timeless colors, silky sheen, slightly tailored cut and subtle ribbed collar are suitable for every occasion.

We have developed our own high quality midweight wool jersey. It is made from specially twisted wool yarn and tightly knitted to last for many years. Merino wool is a true functional miracle - it accompanies you in every situation and at every temperature. But the best thing is: our shirt wraps you like a second skin, so soft and comfortable that you'll never want to take it off again.

The Benefits of Our Merino Wool

Blocks Odors

Merino wool is antibacterial and prevents odors. Air it out after each wear, and it regenerates.

Natural Air Condition

Merino controls your skin climate with its natural ability to cool or heat – at any weather and season.

Incredibly Soft

Our wool is superfine and soft. Completely itch free. You won't find more comfortable shirts.

Wrinkle Restistant

Merino fibres look like spiral springs. Therefore it's almost not wrinkling and hangs out itself.

Full Transparency

At WOOLDAY, we celebrate transparency. It gives you a clear insight into the true value of your purchases and empowers you to decide which production practices you want to support.

For us, transparency isn’t just an extra—it’s our standard. It also helps us learn and improve, so that one day we can openly share every step of our production process—from the farm to the factory—as well as the costs of our garments and the impact of our actions on people and the planet.

  • 23.61 Production Costs

  • 75 % traceable

These are the exact costs for the manufacturing and craftsmanship of the Merino T-Shirt Classic:

Raw Wool & Yarn

€9.94

Fabric

€4.5

Cut & Sew

€7.5

Prints & Trims

€0.5

Transport

€1.17

The production of this T-Shirt costs

€23.61

Our best price of

85.0

broken down:

Net Price

€71.43

VAT

€13.57 (19%)

Of that :

Production Costs

€23.61 (33.0%)

Cost of Sale

Shop, Online Payment, Packaging, Returns, etc.

€9.64 (13.5%)

Sustainable Innovation **

€3.57 (5.0%)

This is our margin *

€34.61 (48.5%)

* Our margin covers our labor costs, office and warehouse rent, new product development and research, sales and marketing costs, and investments in advanced and sustainable manufacturing processes.


**We take 5% of the net revenue from each sale and invest it in sustainable innovation. These projects along our supply chain are environmental, scientific or social innovations that help our business and products respect planetary and social boundaries.

    Find out how we can trace the origin of our Merino T-Shirt Classic and where we still want to improve.

  • 30

    % WOOL

    Raw wool: Superfine and mulesing-free Australian Merino wool (17.2 microns), raised, shorn, and sorted in New South Wales, Australia (we are working on establishing a direct farm origin). The wool is washed, carded, and combed in China (we do not know the exact service providers).

  • 100

    % FABRIC

    Spinning: Wool spun and plied in Łódź, Poland. Knitting: 195 g/m² single jersey, circularly knit in Hof, Bavaria, Germany; 285 g/m² fine rib knit in Hof, Bavaria, Germany. Finishing: Fabrics dyed, pre-shrunk, and refined in Mössingen, Baden-Württemberg, Germany.

  • 100

    % CUT & SEW

    Spinning: Wool spun and plied in Łódź, Poland. Knitting: 195 g/m² single jersey, circularly knit in Hof, Bavaria, Germany; 285 g/m² fine rib knit in Hof, Bavaria, Germany. Finishing: Fabrics dyed, pre-shrunk, and refined in Mössingen, Baden-Württemberg, Germany.

  • 100

    % PACKAGING

    Packaging: Grass paper manufactured and cut in Tornesch, Schleswig-Holstein, Germany. Printed cardboard box from Fröndenberg, North Rhine-Westphalia, Germany. Welcome card printed in Berlin, Germany.
    Shipping: Packed by us and shipped from our warehouse in Berlin via DHL GoGreen.